The retail giant's latest earnings report shows a worrisome change.

Consumers are a tribal bunch, and the groups they choose to belong to are significant to how those consumers view themselves and live their lives. Much the way they pick like-minded friends, consumers ...

Today, the purchase is often secondary to the experience. Consumers participate in a narrative, share moments with others and ...

Customer-switching behavior refers to consumers abandoning a product or service in favor of a competitor's. For example, customers might move funds from one bank to another if they are dissatisfied ...

View post: Amazon is selling a $48 bed sheet set for $30 that comes in 7 sizes and 37 colors Target has traditionally focused on trendy inventory and partner brands rather than affordability.

As we enter into a new world of consumer behavior, enterprises are finding that they must keep up with constantly changing consumer preferences to win in their respective industries. With ...

Over the past few months, I’ve been busy riling up the design community with a theory that designers are now in the "behavior business," and I plan to explore this further in my posts in the coming ...

Music is widely used to motivate human behaviors and to influence mindset. Background music plays an important role in our everyday lives (eating, drinking, shopping, and driving). It is an important ...

Consumer payment trends such as pushback on interchange fees, the rise of buy now/pay later, crypto payments and agentic commerce are set to shape payments in 2026. The elephant in the room is the ...

As we enter the second half of this decade, consumer behavior continues to shift rapidly. There are many factors at play from rising consumer costs to higher digital engagement to an increased demand ...

Consumer behavior—or how people buy and use goods and services—is a rich field of psychological research, particularly for companies trying to sell products to as many potential customers as possible.

Sitting down with Communicate after a packed day of meetings at the Web Summit in Doha, Resh Sidhu doesn’t hesitate when ...