What is an augmented reality play in a real theater, with virtual actors and a real audience? In this case, haunting and something more than what I can do at home -- for now.

Despite a burst of popularity during the COVID-19 pandemic, the AR/VR industry now seems adrift as companies try to decide ...

Many cutting-edge technologies, ranging from augmented reality (AR) and virtual reality (VR) to LiDAR (light detection and ranging) systems, rely on components that enable the precise control of light ...

Meta Platforms has a long-term growth opportunity with augmented reality glasses. Orion has the potential to disrupt the market like the iPhone. If priced between $700 and $1,200, Orion and future ...

Augmented reality (AR) takes digital images and superimposes them onto real-world views. But AR is more than a new way to play video games; it could transform surgery and self-driving cars. To make ...

At MWC 2026, TCL’s RayNeo brand introduced two themed variants of its latest augmented reality (AR) glasses: the Air 4 Pro Limited Justice ...

ResearchAndMarkets.com is the world's leading source for international market research reports and market data. We provide you with the latest data on international and regional markets, key ...

During their initial 2020 boom, QR code menus were an annoyance collectively suffered for the sake of public health. But today, long after the mask mandates were lifted and our government stopped even ...

Restaurants looking for new ways to engage and inform customers may benefit from incorporating augmented reality (AR) technology into their menus, according to new research from Washington State ...

Restaurants looking to stand out in a crowded market may want to consider augmented reality.

The augmented reality (AR) and virtual reality (VR) market is experiencing rapid growth, projected to increase by $364.55 billion between 2022 and 2027, at a compounded annual growth rate (CAGR) of 52 ...