Shares of video game engine developer Unity Software (NYSE: U) have been sent through the wringer over the past two weeks. In late January, the stock crashed after Alphabet unveiled Project Genie, an ...

It’s been almost 20 years since the original Unity game engine opened up to developers, kickstarting a mission to democratise game development. The industry has come a long way since then, from ...

Unity has unveiled new details about its plans for its AI-powered ads platform Vector, which the company hopes can help revive its fortunes and compete with rival AppLovin. In the the firm's Q2 ...

Forbes contributors publish independent expert analyses and insights. A former tech executive covering AI, XR and The Metaverse for Forbes. A new generation of creative tools is arriving in the form ...

Unity, the maker of one of the most popular game development engines in the world, has just released a new demo showcasing the capabilities of its latest Unity 6 engine. Called Time Ghost, the new ...

Unity has made plenty of mistakes over the past few years, including expensive acquisitions and an attempt to levy an onerous new fee on its customers. After a leadership change, significant layoffs, ...

Unity's Q2 FY25 results show progress in the turnaround, with strong Create Solutions growth offsetting declines in legacy Grow Solutions revenue. The new AI-powered Vector ad platform is driving ...

Choose the right 3D character studio for modern game development by learning what to evaluate. Discover why Kevuru Games ...

Unity stock has tumbled twice recently, first after Google's Project Genie Reveal, and then after a disappointing earnings report. Project Genie is impressive, but it won't replace video game engines.